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An Artist's Guide to: Marketing
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An Artist's Guide to: Marketing

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  • Regular price $199.00

    Dates: Thursday 10 October from 6 - 8pm 
    Where: Level 1, The Cannery, Rosebery
    Capacity: 10 tickets 


    This Workshop is designed for Artists who feel overwhelmed with the fast-paced digital marketing landscape. There is an expectation that anyone with a business is automatically a Marketing expert. The Marketing / Social Media sector is ever-changing and hard to keep up with, even for seasoned professionals. During this workshop you will learn what you need to know about the basic Marketing principles so you can make better and more educated decisions. 

    You’ll walk away with greater confidence across digital marketing topics, tools and techniques to help you long after the course has ended, and a look at where your strategies and marketing activities sit compared to others across the arts industries.

    Workshop students will learn about: 

    1. Digital Marketing and Media Strategic Principles
    2. Australia’s Digital Landscape and Trends
    3. Owning Owned Media
    4. Content Marketing Strategy
    5. Managing and Buying Digital Paid Media
    6. Marketing Automation 
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