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What do you think about Colour Psychology?
We have been searching the net to find some information to share with you.
This week, we will be speaking about the colour ORANGE
Psychological Properties Of Colour ORANGE
Orange, made up of red and yellow, is a mixture of energy and warmth (associated with red) with the happiness (associated with yellow).
It is associated with meanings of :
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Joy
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Warmth
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Heat
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Sunshine
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Enthusiasm/optimism
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Creativity
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Success
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Encouragement
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Change
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Determination
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Courage
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Health
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Stimulation
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Vitality
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Happiness
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Enjoyment
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Balance
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Sexuality
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Freedom
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Expression.
According to colour psychology
- Orange promotes a sense of general wellness and emotional energy, such as compassion, passion, and warmth. It brings a positive outlook on life, helping us to recover from disappointments, to keep motivated and to look on the bright side of life.
- Orange also helps to make decisions and appropriate changes and enhances happiness, confidence, and understanding.
- Studies have shown that orange can create physical effects such as increased hunger, heightened sense of activity, increased socialization, boost in aspiration, stimulated mental activity, enhanced assurance, etc.
“Orange is red brought nearer to humanity by yellow." - Wassily Kandinsky
- Orange provides the sensation of heat, with an association with summer and the hot sun. Also, with the change in colour of the autumn leaves, orange often represents the changing seasons. Because of its association, orange is often used as a transitional colour or to represent a transition or change.
- Orange stimulates the appetite. It is a very popular colour in restaurants: it keeps people around the table talking and eating for a long time. Many restaurants use pastel versions of orange for their interior décor, to increase the appetite and promote conversation and social interaction. Indeed, orange relates to social communication, stimulating two-way conversations between people.
- With its enthusiasm for life, the colour orange relates to adventure and risk-taking, promoting physical confidence, competition and independence. Lovers of orange like to take risks in many areas of their life, particularly in the physical areas. They prefer to explore their outer world rather than their inner world. Sportsmen and adventure-seekers relate well to orange.
One important thing to remember is that the feelings evoked by certain colours are not necessarily universal.
Cultural differences sometimes play a role in how people perceive colour.
Personality
- The colour psychology of orange is optimistic and uplifting. If orange is your favourite colour, you are warm, optimistic, friendly, and a generally agreeable person. Having a personality colour orange means you are sociable and you get great satisfaction from helping others.
- With your positive energy, you thrive on human social contact, bringing all types together. You are tolerant and accepting of others just the way they are.
- You are full of life, determined and competitive, and always looking for your next challenge or your next great adventure."
How does ORANGE make you feel?
Credit photos: Pinterest and Canva
Reference: Empowered by Color - BournCreative